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Ayat Shukairy's Articles in Internet & eBusiness




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  • 8 Tips To Create A Landing Page
    Introduction

    You need copy for your landing page but youre not sure where to start. First lets clarify what we mean by a landing page. A landing page can be a page that visitors come to after clicking on a promotional banner or link. Ultimately, the landing page must convince the visitor that they should stay on your site. You may also have a goal that you want accomplished, such as:

    Signing up for a newsletter or filling out a form
    Buying a product
    Reading in
  • 8 Ways To Improve Bad Website Design
    Introduction

    Youre website reads well and youre proud of it. But, youve tried and tried to create something that looks good too, and you cant seem to get it together. Youre waiting for rave reviews but none have come your way. Your website is a flop. Not to worry. Youre not alone. You want to fix it but you dont have the big budget you need to hire a great web developer. Check out some simple ways you can improve your website and get it into better shape, now!

    1.
  • 10 Ways To Convert Visitors To Leads
    Introduction

    It takes more than mere information to engage website visitors. They need a reason to make an inquiry, subscribe to your newsletter, or buy your product. So how can you get the visitor to stop skirting around the edges and come right on in? Take a look at the following 10 ways that can help convert your site visitors to leads.

    1. Improve your Web Copy
    As with all good web copy, trim the fat and give them the cold hard facts. Visitors want to know how the s
  • What You Need To Know About Writing For The Web
    When it comes to the world of web design, the website copy is often the last thing considered. Most people cut and paste in a section of their latest brochure or sales pitch, after all, it already showcases everything they need to say about their product or service, right? Wrong. Companies often get so bogged down by the look and feel of their website, they forget to spend the same time and focus on their web copy.

    Words matter. You have 10 seconds to hook the reader and g
  • Dos And Donts Of Website Copy
    Introduction

    Does your website copy sound stiff and unnatural? Are you using marketing-style language to sell, sell, and sell your reader the latest and greatest product or service? If your website is nothing but an empty box wrapped up like a pretty package, you probably need help with your website copy.

    Clear, compelling copy attracts customers and persuades them to stay and take a longer look at your site. And if youve written killer copy, theyre likely to return a

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